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Vol. I , Issue I, January – June 2014

  1. Presidential Address

    Prof. Umesh Holani

  2. Smart Cities and Smart India

    Parag Agarwal

  3. Reviewing the Hotel Sector and Tourism Industry: A Critique
    Prof. Parimal H. Vyas, Neha V. Shah and Dr. Priti Nigam
  4. Impact of Marketing-Mix on Rural Consumers in Respect of FMCG

    Prof. R.C. Mishra and Rizwana Ansari

  5. Customer Satisfaction: An Empirical Study of RTDC Hotels in Rajasthan

    Monika Laul and Pradeep Kumar

  6. Supply Chain Management and Customer Relationship Management: An Integrated Approach

    Dr. Mukesh Jain and Akansha Jain

  7. Role of Social Media Sites on Consumer Buying Behaviour in Jaipur

    Kuldeep Sharma and Dr. Meera Mathur

  8. A Study of Customer Satisfaction Regarding the Quality of Branded Washing Machines

    Dr. Krati Saxena

  9. Traditional and Modern Retail Outlets in India: A Comparative Study of Haats and Hyper-markets

    Dr. Tapasya Julka Malhotra and Swati Vaid Chaturved

  10. Impact of Advertising on Women

    Dr. Achlesha Anand

  11. Service Branding Satisfaction in Banks: A Comparative Analysis of IDBI Bank Ltd. and ICICI     Bank Ltd.

    Bhawana Deban

  12. A Comparative Study of Impact of Transformational and Transactional Leadership on Employee Engagement among Indian Academicians

    RomitaKhurana, V.K.Singh and Shalu Khandelwal

  13.  Soft Skills Development-Consequential to Entry Level Employment 

    Shweta Jain and Dr. Lokesh Arora

  14.  Engaging Employees in Employee Engagement Interventions – Challenge in Hospitality Industry

     Aishwarya Gopakumar, Dara Samuel Wesly, and Sonali Sharma

  15.  Industrial Disputes Act, 1947: Time for a Relook 

    Jyoti Priyadarshini Shrivastav and Dr. A.K. Sarkar

  16. A Comparative Analysis of Quality of Work Life and Job Performance: A survey of Employees of Bank of Baroda and HDFC Bank

     Dr. Madhusudhan Sharma and Himanshu Shekhawat

  17. Building Corporate Image through Corporate Governance in Indian Banking Industry

     Nidhi Pallava Rathore

  18. Employee Satisfaction and Organisation Image in Hotel: A Study of Ramada Group

    Anurag Sharma

  19. Economic Growth with Sustainability–Towards Betterment in Society and Businesses

    Dr. Pranav Parijat and ShilpiBagga

  20. Triple Bottom Line: An Innovative Initiative towards Sustainability

     Dr. Prerna Jain and Anurodh Godha

  21. Cost Leadership Strategies

     Dr. Pradeep Sharma

  22. Pre- nationalization & Post Nationalization Investment Pattern of LIC

    M.S. Peerzada and Dr. Lokesh Arora

  23. Role of Private Sector in Higher Education

    Dr. Durgesh Batra

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